Louie's Hot Dog Stand

By Terry Economy | May 14, 2011
Photo by: Rockland Historical Society Louie's Hot Dog Stand

Louie's Hot Dog Stand at the corner of Main and Orient streets was another Rockland landmark. Owned by Lewis Benovitch and his younger brother, Barney, Louie's Hot Dog Stand and Economy's Fruit had a connection of friendship. First of all, Louie's rented space of the rear of the store to make condiments and second, they stored their hot dogs in Economy's Fruit beverage coolers.

I got to know both brothers and a little history of their dog stand when I started to work at Economy's as a young boy. Both brothers had their daily paper saved at our store and the first thing one of them would do is to sit on the fountain stool and check the racing results from the newspapers.

Louie was always business. Barney had a great sense humor. Both were gentlemen and kind to me.

From what I learned at that time, Louie in the 1930s worked the fair circuit at a hot dog stand. In the late 1930s, he decided to buy the stand and instead of the fair circuit, locate it in his hometown, only because Louie got tired of the travel that the circuit demanded.

It was on the circuit that Louie learned the recipe of frying hot dogs in a deep well with peanut oil and onions. Louie always wanted to cook the best tasting franks and that's why he chose and used Swift's Premium frankfurts. Many frankfurt manufacturers would always try to get Louie to try their dogs by undercutting Swift's price. But Louie said when you have a good product going for you, never change it.

Louie was very quality oriented. He bought his franks in five-pound boxes. During the summer months, he would asked me to go through every box in storage checking each dog for freshness. For that, overtime for lunch, I would get a free hot dog. When Louie's hot dog stand came to an end, so did a Rockland tradition.

 

 

 

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