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First pot shop opens in Rockland

By Christine Simmonds | Jan 16, 2021
Photo by: Christine Simmonds Bud tenders Chris Nava and Lilly Gardiner help customers at Highbrow's recreational marijuana shop in Rockland Jan. 16.

Rockland — The first recreational marijuana shop in Knox County has officially opened.

Highbrow, located at 696 Main St. in the former C.N. Brown building, had its grand opening Jan. 16 at 11 a.m. Patrons lined up outside at 10:30 a.m., waiting to be the first customers.

Business Manager Richelle Stacy said staff were very excited to finally be opening.

The shop sells recreational marijuana products to adults age 21 and older, with proper identification. It is Highbrow’s first recreational shop, as well as the first in Knox county.

Customers cannot consume products at the shop, because it is not a marijuana club. They can purchase all products without a medical marijuana card, though.

Stacy said all products are locally grown and made.

Highbrow also operates three medical marijuana dispensaries throughout Maine, and has 38 employees. The company’s main focus is still medical marijuana, but the recreational shop was an important addition to the business.

Stacy said the company was also an active part of the community. Highbrow has paired with Rock City Coffee to create cannabis-infused coffee products. They have also collected and donated supplies for local schools and food banks.

“We have a great community,” Stacy said. She added that community members were all very welcoming, and the company was well received by Rockland City Council.

The shop is open daily from 11 a.m. to 7 p.m.

Customers line up outside Highbrow's recreational marijuana shop for the Jan. 16 grand opening in Rockland. (Photo by: Christine Simmonds)
Rockland's Highbrow, the first recreational marijuana store in the Midcoast, sells all locally sourced and created products. (Photo by: Christine Simmonds)
From left: Bud tenders Chris Nava and Lilly Gardiner prepare for the grand opening of Highbrow in Rockland, the first recreational marijuana shop, on Jan. 16. (Photo by: Christine Simmonds)
From left: Chris Nava, David Ladorolce, Richelle Stacy and Lilly Gardiner on Jan. 16, opening day of Highbrow, Rockland's first recreational marijuana shop. (Photo by: Christine Simmonds)
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Comments (4)
Posted by: Rick Winslow | Jan 18, 2021 11:51

Wow man. I guess good times have come to Rockland. I also see other things related to this pot-of-fun. Was parked in a handicap spot at Walmart on Friday and person (formerly known as a man) was sitting in a vehicle in another handicap spot, (sitting in the driver's seat) lighting up a doobie (none seemed to be current or past members of the band), on a Roachclip. Again, I do not think it was Ashley Roachclip, a character from "Cheech and Chong". The aroma from the vehicle was noticeable but it might have been something else. How does one determine if the driver is DUIP??

There used to be a non-alcoholic beer "Near Beer". Maybe it was a variant - "Near Weed".

-Enquiring Minds

Posted by: Ronald Dyer | Jan 17, 2021 22:05

Art and cappuccino, artisanal oils and vinegars, and now hipster weed.

How very cosmopolitan Rockland has gotten.

Ron Dyer


Posted by: Scott Simmonds | Jan 17, 2021 13:38

High time a joint like this opens. Truly trail blazing. We can now reefer to this as a budding industry.

Posted by: George Terrien | Jan 17, 2021 10:52

People at the door illustrating antisocial distancing?  I guess so, either that, or they occupy their own bubble.   Hmmmm.

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