ROCKLAND — The Strand Theatre presents a new outdoor winter festival, “The Big Rockland Chill,” taking place outside in the Oak Street alley and in the theater at 345 Main St. Saturday, Jan. 21. The event starts at 1 p.m., with outdoor activities wrapping up at 5 p.m. and theater screenings continuing into the evening. All activities are free of charge.

Rockland’s Strand Theatre.

Outdoor events in the alley are appropriate for all ages, and some are hosted by local organizations. Check the Strand Theatre website at rocklandstrand.com for the latest information and schedule of activities. Throughout the afternoon there will be giant snowflake-making, a s’mores station, character appearances from Yeti and Teddy, and artist Kim Bernard’s colorful ice block building. The tentative schedule of events starts with “Froga” (frozen yoga) hosted by Earth Flow + Fire at 1:30 p.m. Other outdoor activities will be hosted by RSU13 Youth Alliance, Cafe Miranda and Maine Sport Outfitters. From 2 to 3 p.m., Restorative Justice Project Maine will host a community-building circle around the bonfire. At 3 p.m., a pet parade will take place; all pets (chaperoned by their people) are invited to show off their finest winter wear and vie for prizes. No advance registration is necessary, and pets should meet at the corner of Oak and Union streets at 3 p.m. Following the parade at 3:15 p.m. is a live steel pan performance by Planet Pan, with audience participation. The outdoor events will culminate in a Yeti Disco Party from 4 to 5 p.m.

The theater will be open throughout the afternoon for bathrooms, concessions and as a place to pop in and get warm. Free screenings start at 1 p.m. with an encore presentation of “Rockland: A Maritime Heritage,” the new documentary from filmmaker Dale Schierholt and local author John Bird. From 2:30 to 5 p.m., a series of family-friendly winter-themed short films will be offered. Evening screenings will include a free family-friendly movie at 6 p.m. (“Abominable”) and a regularly priced movie for adult audiences (“The Shining”) at 8 p.m.

The Big Rockland Chill is part of a year-long series of events presented by the theater’s board and staff to celebrate the Strand’s 100th year in business on Rockland’s Main Street, as well as its 10th Anniversary as a non-profit.

For more information, visit rocklandstrand.com or call (207) 594-0070.