ROCKPORT — The owners of Willow Bake Shoppe announced on Facebook they plan to close the popular donut business in the next few weeks, depending on inventory.

David and Karla Joseph had previously announced back in 2020 they were planning to sell the business, but they have struggled to find a buyer.

“Hey donut fans – while it breaks our hearts to write this, the time has come to close our doors,” they wrote on the business Facebook page Jan. 4. “While the love for the donuts remains strong (both in our hearts and in the community at large), we have been unable to find an interested party to take over the business and we do have a buyer for the building. And frankly, even if this sale falls through, it is time for our family to step back regardless. We of course still hope that someone will step up to continue this amazing donut institution, but we need to move on. So with that said, we plan on being open for the next two weeks, or as long as our inventory allows. It has been an honor being a part of this donut shoppe’s history, and we hope you will all remember it as fondly in the years going forward as we will. David, Karla, Malcolm & Wheeler”

The Josephs have owned the business for about 10 years. They purchased it from Patty and Curtis Shields. The business has sold old-fashioned donuts in the Midcoast since 1949.

In 2020, they noted that David had health issues and that they needed to close during the pandemic out of concern for the health of their family. They have been hoping to find someone to take over the popular business.

In November it was reported that a new Dunkin’ was planned nearby at the former site of Kentucky Fried Chicken at 1096 Commercial St. in Rockport.