Rockland Main Street Inc., has been designated as an accredited Main Street America program for meeting rigorous performance standards set by the National Main Street Center. Each year, the NMSC and its coordinating program partners announce Main Street America programs that demonstrate exemplary commitment to preservation-based economic and community revitalization through the Main Street Approach.

The local organization’s board president, Sierra Dietz, said that continued national accreditation validates the efforts of Rockland Main Street Inc., which was incorporated in 2009. “With a board of directors and four standing committees comprised entirely of volunteers, Rockland Main Street Inc., has been keeping our downtown a vibrant and important destination through organization and design considerations, economic vitality efforts, and promotions”, Dietz said.

The organization’s performance is evaluated annually by the Maine Downtown Center, a division of the Maine Development Foundation, which works in partnership with the NMSC to identify communities that are building comprehensive and sustainable revitalization efforts and include standards such as fostering strong public-private partnerships, securing an operating budget, tracking programmatic progress and promoting historic preservation.

RMSI Executive Director Gordon Page noted that the city is enjoying a sudden wave of positive publicity that has been decades in the making. “What to some has seemed like an overnight sensation is actually the result of many years of independent successes by enlightened residents, entrepreneurs, organizations, artists, musicians, boaters, foodies, investors, small and large businesses, municipal leaders, and other ‘Rocklandphiles,’ that have been linked over time to create a wonderfully inspiring story,” Page said.

Rockland is one of only 10 Main Street communities in the state of Maine. The others are Augusta, Bath, Belfast, Biddeford, Brunswick, Gardiner, Saco, Skowhegan and Waterville.

Main Street America is a program of the nonprofit National Main Street Center, a subsidiary of the National Trust for Historic Preservation.