It's Meet & Greet Monday!

By Mid-Coast Optical | May 05, 2014

Today we would like you to meet the Persol Icon 649.

Writing a new chapter in the Persol legacy, the legendary 649 dares to evolve. Handmade in Italy since 1957, 649 has become an icon of eyewear thanks to its distinctive design. Today, the future meets the legend. While retaining its distinctive shape, it discloses thinner and lighter profiles. Daring, unexpected, yet distinctly 649.

Originally designed in 1957 for Turin tram-drivers, 649 soon rose from its functional beginnings. Then became a legend when Marcello Mastroianni wore it in the classic
Divorce , Italian Style. Combining the best of design and technology, it's unique shape has become the unmistakable brand icon over time, and has remained unchanged since 1957. Until now.

Still inherent to the staples of Italian craftsmanship, technical prowess and attention to quality, the 9649S honors its vintage heritage in a contemporary way. The secret of this new Persol Icon is the legendary unchanged shape, now evolved into thinner and lighter profiles.

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